APPLIED AI WORKSHOP SERIES
The prompt is only the beginning.
Coach Adi Zain’s signature Applied AI training ecosystem helps individuals and organisations move beyond basic prompting and turn AI into useful, responsible and repeatable real-world work.
Human-Led. AI-Enabled. Outcome-Focused.
Think Better. Create Faster. Work Smarter.
Many people already know how to ask ChatGPT or other AI tools a question. The bigger challenge is knowing what problem to solve, what context to provide, how to judge the output, how to turn it into useful work, and how to make successful tasks repeatable.
Beyond the Prompt was created to close that gap.
BTP builds Applied AI capability through a structured methodology for real-world work, business, marketing, content creation, training and workflow improvement. It goes beyond a ChatGPT course or a software demonstration.
For organisations seeking AI training in Malaysia, the series connects Generative AI training with practical workplace application and human judgement.
ONE FRAMEWORK. DIFFERENT APPLICATIONS.
Human-Led. AI-Enabled. Outcome-Focused.
The BTP 6A Framework ensures AI use begins with purpose, remains guided by human judgement, and ends with a practical outcome.
01
Define the outcome.
02
Give AI what it needs to know.
03
Direct AI clearly.
04
Judge before you use.
05
Turn output into action.
06
Make successful work repeatable.
Choose the programme that fits your role and the work you want to improve. All seven use the BTP 6A Applied AI Framework.
01 · BEYOND THE PROMPT
From AI Curiosity to Confident Practical Use
The foundation programme for participants who want to understand and use Generative AI with greater confidence. Participants learn how AI works in practical terms, how to provide better context and instructions, how to evaluate AI output and how to turn AI responses into useful work.
Focus
AI fundamentals, context, prompting, evaluation, practical application and simple reusable workflows.
Suitable for
Beginners, executives, officers, administrative staff, SME owners, trainers and general workplace users.
02 · BEYOND THE PROMPT
Work Smarter. Save Time. Get More Done.
A practical programme focused on using AI to improve everyday workplace productivity, communication, documents, meetings, research, planning and recurring administrative tasks.
Focus
Email, reports, summaries, presentations, planning, research, documentation and workplace workflows.
Suitable for
Corporate teams, government officers, administrators, executives and managers.
03 · BEYOND THE PROMPT
Plan Smarter. Create Faster. Market Better.
Applied AI across the digital marketing cycle, from audience understanding and campaign planning to content creation, copywriting, advertising and campaign improvement.
Focus
Market understanding, positioning, campaign planning, social media, copywriting, advertising and optimisation.
Suitable for
Marketers, entrepreneurs, SME teams, communications teams and business owners.
04 · BEYOND THE PROMPT
From Ideas to Content That Connects.
A hands-on programme for turning ideas into multi-format digital content using AI while maintaining human creativity, judgement and audience relevance.
Focus
Content ideation, copywriting, storytelling, AI visuals, social content, short-form video, scripts and content repurposing.
Suitable for
Content creators, marketers, communication teams, entrepreneurs and trainers.
05 · BEYOND THE PROMPT
Smarter Decisions. Better Operations. Stronger Business.
Applied AI for entrepreneurs, SMEs and business owners who want to use AI in customer understanding, business planning, sales communication, customer service and operational work.
Focus
Business planning, customer insight, product positioning, competitor understanding, sales, service and business documentation.
Suitable for
SMEs, entrepreneurs, business owners and operational teams.
06 · BEYOND THE PROMPT
Design Faster. Teach Smarter. Engage Better.
A specialised programme for trainers, facilitators and educators who want to use AI throughout the training development lifecycle without surrendering instructional judgement to AI.
Focus
Training Needs Analysis, learning outcomes, course outlines, modules, slides, activities, assessments, participant workbooks and facilitation support.
Suitable for
Trainers, facilitators, educators, training providers and learning teams.
07 · BEYOND THE PROMPT
From Repetitive Tasks to Intelligent Workflows.
An advanced applied programme for participants who want to move from one-off AI tasks to reusable processes, workflow design, no-code automation concepts and AI agents.
Focus
Workflow mapping, task decomposition, reusable prompts, templates, process standardisation, no-code automation, AI agents, tool integration and human-in-the-loop design.
Suitable for
Experienced AI users, operations teams, digital teams, trainers, business owners and workflow-focused professionals.
01 · FOUNDATION
Build a common foundation for practical AI use.
02 · APPLIED PRACTITIONER TRACKS
AI for Productivity · AI for Marketing · AI for Content · AI for Business · AI for Trainers
03 · ADVANCED APPLIED
Progress into reusable processes and workflow implementation where relevant.
AI Essentials provides the common foundation. Participants can then move into a domain-specific applied track before progressing, where relevant, into AI Workflow. You do not need to take every programme.
Beyond the Prompt is designed around practical application rather than passive AI demonstrations.
Participants learn through explanation, demonstration, guided practice, individual practice, output assessment and real-world application.
Depending on the programme, participants may build an AIM Statement, prepare a Context Brief, create a structured Working Prompt, assess AI output, refine the result, produce an Applied Deliverable and create a reusable template or workflow.
The goal is not simply to know more about AI.
The goal is to produce useful work with AI.
Full BTP programmes can include a BTP Application Portfolio documenting the participant’s journey from objective to practical outcome.
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02
03
04
05
06
The portfolio gives participants evidence of what they were able to produce, not only proof that they attended a course.
Human Defines → AI Assists → Human Evaluates → AI Refines → Human Decides
AI may generate. Human must decide.
BTP supports corporate AI training, AI training for government and practical capability development across a wide range of roles.
Half-Day to 1 Day
Suitable for awareness, introduction and selected practical applications.
2 Days · Recommended Flagship
Structured learning, hands-on practice and practical application.
3–4 Days
Suitable for deeper application, multiple tools, advanced practical projects and workflow implementation.
Modules, examples, case studies and activities can be adapted to organisational context and participant roles while preserving the core BTP methodology.
LET’S BUILD PRACTICAL AI CAPABILITY
Build practical AI capability for your team, organisation or business.
Share your team’s tasks, participant experience and intended outcomes so we can discuss a suitable BTP programme.
The prompt is only the beginning.